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Future Leaders Academy

$
1800.00
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32 academic hours



Training objectives
Module I.
Module II.
Module III.
Module IV.
Module V.
Module VI.

Training objectives

Business Course for Teens from EY Business Academy

The EY Business Academy’s Future Leaders Academy (FLA) for 14–16-year-olds is designed for tomorrow’s leaders—confident, capable, enterprising, communicative, and forward-thinking.
Over the duration of the program, participants will team up with instructors to turn their business ideas into real projects and showcase them to their parents at a celebratory gala event.

Module I.

Personal and Team Leadership
The module will help develop personal and team leadership skills.
  • Icebreaker «Oranges»
  • Business game «Zoom»
  • Four characteristics of leadership behavior
  • Leader’s personality. How to develop proactivity?
  • Resilience and emotional intelligence of the leader
  • Exercise «Red and Black»
  • 4 steps to forming an effective team
  • Exercise «Communication in the blind»

Module II.

Business Simulation Game
The module will help to understand the basics of business creation and the importance of planning.
  • Basics of Business Creation
  • Business strategy and the risks involved in business
  • Importance of planning in implementing a business idea
  • Understanding risks and managing them
  • ESG (Environmental, Social, Governance), ESG risks, and their significance
  • How to build a successful business
  • Understanding key success factors of a business

Module III.

Finance in Business
This module will help to practically assess the necessary financial investments for successful project implementation.
  • Business investments
  • Evaluating the required investment volume for starting a business
  • Factors to consider
  • Understanding income, expenses, profit
  • Assets and liabilities
  • Difference between profitability and liquidity

Module IV.

Digital Marketing and Analytics
This module will help to understand modern digitization trends.
  • Modern digitization trends
  • Internet 10 years ago and today
  • ChatGPT for creating marketing proposals
  • Basic marketing principles for better consumer understanding
  • What is content marketing?
  • Search Engine Optimization (SEO)
  • Social Media Marketing (SMM)
  • Targeting
  • Creating effective marketing analytics Dashboard in Power BI
  • Primary data processing with 10,000 rows in Power Query
  • Data visualization in Power View
  • Report publishing
  • Avoiding mistakes in creating a company image
  • Public relations

Module V.

Presentation Presentation and Pitching Skills
This module will help to learn how to present oneself and one’s work within a minimal time frame and understand techniques and tools for conducting effective presentations.
  • Dealing with stress before, during, and after a presentation
  • Five main stress management techniques
  • Feedback after the presentation
  • Approaches to creating selling presentations
  • Audience analysis
  • Presentation objective
  • Approaches to using presentation software
  • Difference between business presentation and pitching business projects
  • Valuable recommendations for effective presentation
  • Slide design and structure
  • Analysis of successful presentation examples from major companies and «unicorn» startups

Module VI.

Final Project Presentation
Assisted by tutors, Future Leaders Academy participants will present their business ideas to parents at the gala evening.
  • Closing ceremony
  • Business ideas presentation
  • Certificates and gifts delivery ceremony